Cause Marketing Partnerships
Partner With Purpose. Support the Lupus Community.
The Lupus Foundation of America’s Purple For Purpose Cause Marketing Program invites businesses to collaborate in meaningful, recurring ways that support the lupus community while aligning with your business goals. Rather than focusing only on traditional sponsorships, we co-create cause-driven partnerships that generate real impact for both sides.
Through our website, email, social media, nationwide events and awareness campaigns such as Lupus Awareness Month, the LFA offers partners access to a large highly engaged national community. This is a loyal affinity-based audience that actively supports brands aligned with purpose and positive social impact.
Types of Cause Partnerships
- National Cause Partner
Businesses with a national reach are featured on the Shop to End Lupus Now webpage with a backlink and promoted through LFA’s national outreach channels. - Local Cause Partner
Regional or community-based businesses can support an LFA region or local event. - Corporate Supporter
For greatest impact, companies can directly support the LFA’s mission-driven work.
Make an Impact That Goes Beyond Logos!
“We start with value—what your business wants to achieve and how the Lupus Foundation of America can help deliver it.”
Our partners gain more than visibility—they gain trust, credibility, and authentic connection with a loyal, affinity-based community that actively supports brands giving back.
Through its Annual Global Sales Event, Master Spas and its network of retail distributors came together to make a meaningful impact, donating over $25,000 to support the Foundation’s mission. Their generosity helps advance critical programs and resources for those affected by lupus, bringing hope and support to the community.
Master Spas Cares
