Sep. 30, 2013

Lupus Foundation of America, N.C. Chapter Debuts New Website and Information Portal

CHARLOTTE, N.C. – Sept. 30, 2013 – The Lupus Foundation of America, North Carolina Chapter (LFANC) announced today the launch of their newly designed website (lupusnc.org).

The new site is part of a national rollout with the Lupus Foundation of America (the Foundation) and features an information portal, enhanced visitor experience and expanded content. The Foundation’s website is the authoritative lupus information Internet resource used by more than four million people last year.

“Our ‘answer rich’ new website beautifully underscores our brand identity while ensuring people with lupus or those interested in learning more about the disease can quickly get the answers and support they need,” said Christine John-Fuller, President & CEO of the LFANC.”Because lupus is a misunderstood and unpredictable disease, this site is a valuable resource in providing those with lupus the best medically sound information to help them manage the many ways lupus can impact their lives.”

As part of the website’s enhanced navigation, information is presented in a simple Q&A format grouped by audience that allows users to filter information by specific topics. Other features include updates on developments in lupus research and treatment, online education programs, articles about all aspects of lupus, interviews with lupus researchers, and stories from people living and coping with lupus. The website also incorporates feedback tools that will enable the LFANC to improve the visitor’s experience on a continuing basis.

The web portal has been optimized to meet the information needs of people affected by lupus when and wherever they choose, on smart phones, tablets, or desktop computers. View the LFANC’s new website at lupusnc.org.

About Lupus:
Lupus is an unpredictable and misunderstood autoimmune disease that ravages different parts of the body. It is difficult to diagnose, hard to live with, and a challenge to treat.  Lupus is a cruel mystery because it is hidden from view and undefined, has a range of symptoms, hits out of nowhere, and has no known cause and no known cure. Its health effects can range from a skin rash to a heart attack. Lupus is debilitating and destructive, and can be fatal, yet research on lupus remains underfunded relative to its scope and devastation.

About the Lupus Foundation of America, North Carolina Chapter
The Lupus Foundation of America, North Carolina Chapter is part of the national force devoted to solving the cruel mystery of lupus while providing caring support to those who suffer from its brutal impact. We work with local health professionals and volunteers to provide information and programs to ensure people with lupus and their families get answers and health professionals know about new means to diagnose and manage the disease. The chapter serves an estimated 45,000 living with lupus in North Carolina.  For more information about lupus or the LFANC, visit www.lupusnc.org or call (877) 849-8271. For the latest news and updates, follow us on Facebook and Twitter.
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