This campaign was made possible thanks to vision, creativity and generous support of three incredible partners. A heartfelt thank you and deep gratitude to:
Tim Nolan, SVP, Marketing Creative & Brand Strategy for Lifetime Networks, for his passion to support all families impacted by lupus, and for his efforts to make this awareness campaign a reality.
INSOMNIA TV Executive Creative Director Glenn Schubert and his incredible creative team (that never sleeps) for developing a campaign concept and working their television magic to bring it to life in a public service announcement that will create greater awareness of lupus so we can have a future with NO Lupus!
Vigit and their amazing team of writers, designers, developers, and digital experts for developing an interactive, entertaining and sharable online experience so people KNOW Lupus!